Jaeger-LeCoultre unveils a new art installation


Deepening the relationship between watchmaking and art, Jaeger-LeCoultre has commissioned a new work from the celebrated American artist, Michael Murphy. This artwork was unveiled in China at Watches & Wonders Shanghai on April 14th.

The installation, titled Spacetime, further expands the cultural and creative universe of the Manufacture by exploring the relationship between the three physical dimensions of space, and the fourth dimension of time. The timepiece chosen to be represented through Spacetime is the newly released “Reverso Tribute Nonantième”, which expresses the time in an entirely different manner on each of its faces. The artist immediately saw a parallel between this new Reverso and his anamorphic works, many of which have two distinct sides, showing two entirely different images when viewed from different positions. He created a virtual work based on this new model with an entirely new formula for rendering two-dimensional images as suspended, three-dimensional mobiles, which he has invented.

Following its debut in China at Watches & Wonders Shanghai on April 14th, Spacetime will be exhibited in key cities around the world over the course of the year. 

It is available to explore this digital art installation by AR through your phone.


Jaeger-LeCoultre Official Website

April 16, 2021