Swiss watch manufacturer, Mido celebrated its 100th anniversary on November, 2018. They announced to kick off the international #CreateYourMido participative campaign for a new collection of automatic women’s watches, “Rainflower” at the commemoration event.
The #CreateYourMido participative campaign invites Mido fans to create their favourite Rainflower by trying different combinations of case treatment, dial, strap and precious stones via the mini website rainflower.midowatches.com. Members of the public can submit their ideal watch and share it on Facebook or Instagram. Participants will have the chance to win a trip for two to Singapore or one of ten Rainflower automatic watches. The Rainflower collection will be presented in March 21th, 2019 and available from May 2019.
|The details on#CreateYourMido participative campaign|
|Campaign period||until February 8th, 2019|
Contacts: Swatch Group (Japan) K.K.
December 19, 2018