Watch fairs and events in Japan

Hereafter is a selection of shop fairs, brand events and other exhibitions dedicated to watchmaking organized in Japan.

Data are added one after another upon receipt of information from organizers.

Hublot Boutique Strap Fair 〜Find Your Style 〜
Hublot Boutique Ginza, Omotesando, Isetan Shinjuku, Nagoya, Osaka, Daimaru Umeda, Kyoto, Official Online Boutique "Hublot e-Boutique"
March 1 - March 31, 2024

"Hublot boutiques" (Ginza, Omotesando, Isetan Shinjuku, Nagoya, Osaka, Daimaru Umeda, Kyoto and _Official Online Boutique) holds the Hublot Boutique Strap Fair ~Find Your Style~ for a limited period. During the fair, customers who purchase a watch (*exclude a part of model) at Hublot boutique will receive a strap of their choice. This is an opportunity to match the strap of your choice to a wide range of watches from the Hublot Boutique collection, including the iconic Hublot Big Bang and Classic Fusion watches, as well as the latest Square Bang All Black Diamonds, which is currently on sale in Japan for the first time. An opportunity to enjoy these straps as your own special timepiece.

LVMH WATCH & JEWELRY JAPAN K.K. Hublot
Tel: 03-5635-7055
Panel exhibition,”Imagine Switzerland”, holds in Hankyu Umeda Honten, Osaka
Osaka
March 13 - March 26, 2024

The Panel exhibition traces the footsteps of Minister Plenipotentiary Aime Humbert-Droz (President of the Swiss Watchmakers Association) and the Swiss delegation, which laid the foundations for friendly relations between Japan and Switzerland 160 years ago, and introduces the state of watches and clocks in Japan at that time. Along with the panel exhibition, the original books of "Le Japon Illustré" (published in 1870), one of Aime Humbert’s greatest achievements, is unveiled. In addition, a special display of the 1800s “pocket watches of trade firms” (Shokan Tokei) shown on the panel is on display.   

Hankyu Department Store, Umeda Honten
Tel: 06-6361-1381(Rep.)
Longines New Life Tring-On Campaign
Longines stores and official authorized retailers across the nation, Longines online boutique
March 15 – April 30, 2024

Longines is currently holding the “Longines New Life Tring-On Campaign” from March 15 (Fri.) to April 30 (Tue.), 2024, at the Longines stores and official authorized retailers nationwide and online boutique to help you find the favorite watch to match your new lifestyle. During the campaign period, those who try on or purchase a watch from the collection will be entered into a drawing for a gift to celebrate their new start in life. Longines Master Collection / Longines DolceVita & Mini DolceVita / Longines Spirit / Conquest Heritage / HydroConquest 【Prize】Prize A(by purchase): The most premium experience, Asoview Gift “Experience Gift Luxury Premium (3 winners by drawing), Prize B (by fitting): Longines original godds (10 winners by drawing)
Longines stores and official authorized retailers across the nation, Longines online boutique

Longines / Swatch Group Japan
TEL : 03-6254-7350
Panel exhibition,”Imagine Switzerland”, holds in Tobu Department Store Ikebukuro
Tokyo
March 22 - April 9, 2024

The "Imagine Switzerland" - Watches Connecting Japan and Switzerland" panel exhibition is held at the "Switzerland Fair" commemorating the 160th anniversary of the establishment of diplomatic relations between Japan and Switzerland at the Tobu Department Store, 6th floor, next to the escalator at number 9, Ikebukuro, Tokyo. The Panel exhibition traces the footsteps of Minister Plenipotentiary Aime Humbert-Droz (President of the Swiss Watchmakers Association) and the Swiss delegation, which laid the foundations for friendly relations between Japan and Switzerland 160 years ago and introduces the state of watches and clocks in Japan at that time.In addition, the Tobu Department Store's Ikebukuro main store, in cooperation with the Swiss Tourism, will be holding a Swiss promotion throughout the store to celebrate the 160 years of friendly relations between Switzerland and Japan, and to take this opportunity to enjoy the fascinating world of Swiss watches, Swiss tourism, local products and other attractions.

Tobu Department Store Ikebukuro Main Store
TEL: 0570-086-102 (Navi Dial)
TAKARADO Shizuoka Honten “Carl F. Bucherer Fair”
Shizuoka
April 15 – 30, 2024

Carl F. Bucherer “Heritage Bicompax Annual Japan” limited edition as well as all models of “Heritage Bicompax Annual” are on display. As a special event, a talk show will be held on April 27 (Sat.) by Mr. RY who is known for his YouTube “Life with a Watch Channel”. Mr. RY, who is one of owners of Heritage Bicompax, will talk about how he uses the Carl F. Bucherer watches, and watches in feneral, after the talk show, there will be time to interact with participants. In the event venue, a panel commemorating the 160th anniversary of diplomatic relationships between Switzerland and Japan, produced by FH will be on display. Let’s enjoy touching and feeling the Swiss watch brand, Carl F. Bucherer watches in this memorial opportunity.
Please apply from the web entry form to take part in the talk show event

TAKARADO Shizuoka Honte
TEL:054-254-0141