Swiss watchmaking followed the rest of the luxury goods sector by operating at two different speeds in the first half of 2024. On the one hand, China, which is facing a crisis in the property sector, a high youth unemployment rate, a lacklustre economy and a deterioration in the climate of trust, saw a marked decline (-21.6%), dragging Hong Kong (-19.9%) in its wake. On the other hand, the rest of the world produced a slightly positive result (+1.0%), confirming the high-level consolidation initially expected for the sector this year.
The celebrations marking 50 years since the Musée International d’Horlogerie moved to its current site are in full swing. The exhibition titled “MIH. 50 Years of a Monumental Showcase” retraces the historical part of the event, complemented by publications dedicated to the anniversary. A second exhibition presents the new acquisitions.
On March 27, 2024, Swiss mechanical watch brand H. Moser opened a directly-managed boutique at Isetan Shinjuku, Tokyo, at the Watch on the 5th floor of the main building.
Lexia, operating one of the Rolex Boutiques in Japan, opened a new boutique on Ginza Chuo-dori, Tokyo, on April 25, 2024.
On April 17, 2024, Swiss watch brand Zenith opened Zenith Boutique Omotesando on the ground floor of Tokyu Plaza Harajuku "Harakado," which opened at Jingumae Crossing, Tokyo.
The "Queen of Naples" Afternoon Tea is held at the Oriental Lounge of Mandarin Oriental, Tokyo from May 1 to June 30.
Carl F. Bucherer Fair" is held at Takarado Shizuoka Main Store from April 5 to 30, 2024.
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